Crisis Management Training

A crisis can happen to any organisation. Would your business be able to handle a product failure? What about a natural disaster or serious offence? Are you ready to relocate if your office burns down? Our specialist Crisis Management Training is designed to support your organisation.

Lack of communication is the most common complaint from employers and stakeholders in times of crisis. This lack of communication detrimentally affects your brand, public perception, employer morale and can do untold damage to the business whilst negatively affecting everyone in the organisation.

Your preparedness to effectively manage a corporate crisis is paramount. Use our skill and expertise to learn how to manage your crisis.  We will share our knowledge and experience with you in our crisis management training workshops.

The Crisis Management workshop includes:

• Reviewing at your organisation from the ground up.
• Identifying your vision, mission, values and ethics.
• Developing a crisis plan aligned to your business objectives.
• Training the relevant personnel to assume responsibility for when a crisis eventuates.
• Dealing with the media.

For a crisis response to be credible it must be delivered with integrity. As such the message must be underpinned by the fundamental principals of your organisation. Our training will educate you on what to say, when to say it and to whom.  We will also engage you at core level to ensure your company message is clear, strong and purposeful.

Effective crisis management does not happen by chance. Detailed planning and rehearsal will enable your organisation to respond in a timely and professional manner, minimizing the impact of the crisis and allowing your organisation to get back to business faster with significantly reduced impact on your brand and bottom line.

By conducting crisis training you can identify the gaps in your organisation, prepare your key staff for unexpected events and be crisis ready. This process empowers your staff to respond effectively and enables your organisation to recover rapidly from a crisis.

Through crisis management training you will have a faster response, and in many instances recover to an equal or better position than pre-crisis.

“I recently undertook a strategic approach to crisis communications at Briggs Communications. It was one of the most valuable and relevant courses I have done. It provides practical and hands-on advice that guides you through the process of developing a crisis communications plan, the role and value of key messages and delivery to camera. Allan walks you through the strategic planning process and illustrates the importance of planning for a crisis event with timely and high profile examples. Even if you don’t have spokesperson responsibilities this course gives you a taste of what it feels like to deliver key messages and navigate a door stop interview and media conference. Allan has a wealth of knowledge and experience in the field to support the training. A highly recommended course that was educational, interactive and fun.”

Ali Gardner
Business Communication Manager, Australia Post
August 25, 2011

Are you ready, willing and able to become skilled at managing a crisis? Then contact us.